Airedale was founded this year by Waraire Boswell in New York City and already has a highly anticipated debut collection which will launch for Spring/Summer 2012. The collection features an impeccable selection of finely tailored contemporary pieces ranging from khakis and jackets to shirts and swim trunks. The majority of their goods will also be produced here in the USA. With a background in outdoor apparel, Airedale’s collection has a focus on technical details and functionality while maintaining classic silhouettes. The most intriguing element of this new brand is their name and how the team feels it embodies their collection and their customer; “the Airedale is the largest terrier breed. It is extremely loyal but if you leave it alone, it will destroy your house. We like to think that the Airedale man is similar. He is a good friend. He is good company but can also be slightly mischievous.” Click here to view their S/S 2012 lookbook.


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